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Get Access The Role of Mass-Media in Society Essay Sample In the past century the boost of media, with all its main components-television, radio, written press- has had a deep impact upon human societies.
It is not an exaggeration to say that media has become an institution. The initial role of media, through its first form of manifesting, the written press, was clearly that of propagating culture within the masses. This was the result of the influence of the Enlightenment. Up to this point the activity of the press is clearly beneficial, playing an essential part in the formation of a mass civic conscience.
When radio and TV were invented, a new function was passed on to the media, that of public entertainment. But the struggle for rating, that is for an as large as possible hunk of audience, has made the entertainment factor prevalent.
As a result in the present radios sound more like broken jukeboxes and most TV channels have become public circuses.
Mass-media has derailed from its original ideals: Therefore people are given solely what they instinctually choose- fun.
But the mass-media policy of choosing the easy way out does not stop here. There is a visible tendency, both in TV and in gazettes, of selecting mainly negative images for news.
When having to select between a horrid murder and a scientific discovery, most television and newspaper editors would go for the first one. Albeit I do not believe that unfortunate events should be censored, I feel that it is unnecessary, and furthermore, damaging for the population, to give them priority.
There are numerous other flaws of mass-media which might be invoked by its detractors, such as the lack of objectivity and predilection towards manipulation.
But I feel that subjectivity is a feature as old as humanity, and the responsibility in this issue belongs to the viewer, listener or reader. Each person needs to be able to judge objectively and discern rationally between the points of view presented.
On the other hand, however rational and critical one may be, nobody is able to check the sources of each piece of information conveyed by media.
Thus media channels should clearly be legally liable for the veridicality of the news launched. The strong influence of media on its public gives it a huge responsibility. People working in this domain should be permanently conscious of the fact that their opinions and their decisions influence the life-style and way of thinking of generations.
Despite its numerous flaws, mass-media remains a factor of cohesion and collective identity in our modern society.
More essays like this:The Role of Mass-Media in Society Essay Sample. In the past century the boost of media, with all its main components-television, radio, written press-, has had a deep impact upon human societies.
The media in the advanced society should perform a noble mission of enlightening people and discourage sectarian, communal and divisive trends. Related Articles: Essay On The Role of Newspapers.
The Role of Media in the Society Essay - The Role of Media in the Society Media has always played a huge role in our society. For a long time media was one of the methods of controlling people and leisure. Media is a mirror of society and plays an outstanding role in strengthening it.
The media put the lives of its workers in danger during attacks or natural disasters to keep us up-to-date.
It is partially due to the media that awareness of many problems is spreading in the feelthefish.coms: Creative writing society kcl - Instead of worrying about essay writing find the necessary assistance here Enjoy the merits of expert custom writing assistance available here All kinds of academic writings & custom papers.
Skip to content. Essay writing on media role in society. The media affects people's perspective through its diverse assemblage of mediums. People can be either positively or negatively affected by these messages.
In today's world, media has become almost as necessary as food. Media is a mirror of society and plays an outstanding role in strengthening feelthefish.coms: